This tutorial will answer many of your questions about raising capital from public investors and answer those questions you may not know to ask.
Once you have finished reviewing the tutorial, you will know what must be decided and included in your Offering Documents. You will understand what you are offering your investors, why, and that all your decisions now come from informed reasons.
To raise capital, you will need to decide which Federal regulation exemption you will be complying with, either 506(b) or 506(c). Your likely choice will be 506(c) since it allows you to advertise.
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